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    Marketing
    Paid

    Clay

    AI-powered prospecting and outbound data.

    What it does

    Clay enriches leads from 100+ data providers and uses AI to research accounts and write personalized outbound.

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    Integrations & access for agent builders

    Best practices for agent builders

    Opinionated guidance from the 88 Labs AI team for wiring Clay into a production agent.

    • 1Tie every generated asset back to a campaign ID and tracked URL so you can measure agent-driven lift.
    • 2Hold a human review step for any outbound channel until your eval pass rate is consistently above 95%.

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